Invest With Industry Leaders Meeting Customer Demand

Customers can have rapidly changing tastes. A company needs to provide products or services that meet those tastes, but can also be flexible over time. Sometimes, a company will be behind the curve in adoption to changes.

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  • Once they figure it out, however, shares may start to trend higher. As that happens, market expectations for a company can shift, resulting in a company going from being out of favor with the market to moving in favor.

    The latest company making the right moves is The Walt Disney Company (DIS). The media giant reported better-than-expected earnings. And losses on its streaming division are narrowing.

    More importantly, the company is making some big moves to better monetize its sports franchise, ESPN. Other parts of the business are also faring well, as fears have risen over the company’s poor box office performance and questions about theme park attendance.

    While shares jumped higher on earnings, they’re still down over the past year, and likely have more upside ahead.

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  • Action to take: The latest earnings is giving shares a boost but also creating some sizeable momentum. Investors may like shares here, especially with the company reestablishing the dividend that it suspended in 2020.

    For traders, the April $115 calls, last trading for about $3.35, could see mid-double-digit returns or better on a further rally in shares from here.


    Disclosure: The author of this article has no position in the company mentioned here, but may trade after the next 72 hours. The author receives no compensation from any company mentioned in this article.

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